This chapter uses the case of tobacco to document the history of economic globalization from the early modern period to the present. It recounts how tobacco reached Europe and was introduced by the Amerindians to the European colonizers. Tobacco had been a part of daily Amerindian life for several thousand years and its many functions and uses included the medical, social, magical, and religious. The chapter examines how the Europeans transformed tobacco into a commodity and argues that globalization was the process whereby a natural product, once indissolubly linked to a variety of cultural practices, became the consumable good of a triumphant monoculture. It describes tobacco as a reflection of the makings — and the inner workings — of our neoliberal economic system.
Liverpool Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.
If you think you should have access to this title, please contact your librarian.
To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.