Jump to ContentJump to Main Navigation
Caribbean Globalizations, 1492 to the Present Day$
Users without a subscription are not able to see the full content.

Eva Sansavior and Richard Scholar

Print publication date: 2015

Print ISBN-13: 9781781381519

Published to Liverpool Scholarship Online: January 2016

DOI: 10.5949/liverpool/9781781381519.001.0001

Show Summary Details
Page of
date: 19 February 2019



The Commodification of the Caribbean and the Origins of Globalization

(p.155) 6 Tobacco
Caribbean Globalizations, 1492 to the Present Day

Guillaume Pigeard de Gurbert

Liverpool University Press

This chapter uses the case of tobacco to document the history of economic globalization from the early modern period to the present. It recounts how tobacco reached Europe and was introduced by the Amerindians to the European colonizers. Tobacco had been a part of daily Amerindian life for several thousand years and its many functions and uses included the medical, social, magical, and religious. The chapter examines how the Europeans transformed tobacco into a commodity and argues that globalization was the process whereby a natural product, once indissolubly linked to a variety of cultural practices, became the consumable good of a triumphant monoculture. It describes tobacco as a reflection of the makings — and the inner workings — of our neoliberal economic system.

Keywords:   tobacco, economic globalization, Europe, Amerindians, commodity, globalization

Liverpool Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.