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The University Partnership PlaybookHow to build strategic research relationships$
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Matt Reed and Joss Langford

Print publication date: 2021

Print ISBN-13: 9781789621266

Published to Liverpool Scholarship Online: January 2022

DOI: 10.3828/liverpool/9781789621266.001.0001

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Building a Strategic Approach to Partnership

Building a Strategic Approach to Partnership

(p.57) 15. Building a Strategic Approach to Partnership
The University Partnership Playbook

Matt Reed

Joss Langford

Liverpool University Press

In this section, we set out some of the benefits of creating a more strategic approach in your company to university partnerships, and provide a set of tools to identify areas of alignment in existing or potential university partners. Strategic partnerships are underpinned by a high-level arrangement across an entire department, cluster of departments or businesses. This arrangement will pull together a portfolio of projects, resources and capabilities under a shared framework that enables greater co-operation and innovation across two or more organisations. To be effective a strategic partnership must be aligned with the vision, values and objectives of both organisations over a sustained period, usually no less than three to five years.

Keywords:   Strategic, Relationship, Business, Portfolio, University

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