Jump to ContentJump to Main Navigation
‘Merely for Money’?Business Culture in the British Atlantic, 1750–1815$
Users without a subscription are not able to see the full content.

Sheryllynne Haggerty

Print publication date: 2012

Print ISBN-13: 9781846318177

Published to Liverpool Scholarship Online: June 2013

DOI: 10.5949/UPO9781846317729

Show Summary Details
Page of

PRINTED FROM LIVERPOOL SCHOLARSHIP ONLINE (www.liverpool.universitypressscholarship.com). (c) Copyright Liverpool University Press, 2020. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in LSO for personal use.date: 06 June 2020



(p.66) 3 Trust
‘Merely for Money’?
Liverpool University Press

This chapter examines the issue of trust in British Atlantic trade during the period from 1750 to 1815. It considers the emotive nature of trust and discusses the distinction and interconnections among personal trust, institutional trust (assurance) and general trust (confidence). The analysis indicates that during this period, personal trust was extremely important, whether ascribed or process based. This chapter also suggests that the institution of the business culture, straddling the boundaries of personal and institutional trust, allowed the British-Atlantic trading community to keep functioning.

Keywords:   trust, British Atlantic trade, personal trust, institutional trust, general trust, business culture, trading community

Liverpool Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs, and if you can't find the answer there, please contact us.